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#gem
- Meta·Update·Apr 6, 2026
GEM — Meta Ads AI's "Central Brain," and What Changes for You
A large foundation model driving a 5% lift on Instagram and 3% on Facebook conversions. The engine behind Andromeda and Advantage+.
#gem#advantage-plus#andromeda#algorithm - Meta·Update·Apr 4, 2026
2026 Q1 Review — What Andromeda, GEM, and REA Actually Changed
Mid-point check on Meta ads in Jan–Mar 2026. Felt impact of Andromeda, GEM, and REA, how well advertisers are adapting, and what's still open.
#review#2026-q1#retrospective#andromeda#gem#rea - Meta·Update·Apr 15, 2025
Meta's 4-Part AI Ranking Roadmap — Revealed to Advertisers
GEM · Lattice · Andromeda · CLE. The 4-part ad ranking AI stack Meta officially announced in March 2025. What each does and what advertisers actually feel.
#gem#andromeda#lattice#ai-ranking